DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
PROJECT : The House of Peroni; Infused with Italy
CLIENT: Peroni Nastro Azzuro, M&C Saatchi
Concept, Creative Direction and Set Dressing : Studio Stilton
Production: M&C Saatchi
A 5-part experience set to literally infuse Italy into this Shoreditch-based House of Peroni.
There was vibrant disco from Italian record selectors, a curated menu of Italian meats, a bar based on Milan cafe culture, a tagliatelle window display, blood orange disco balls and a real Fruttivendolo to showcase Italian energy and authenticity.
Plastic fruit crates, hanging fruit bags and the terrazzo pattern tied a line across the whole experience for a fusion of high and low art with classically Mediterranean motifs.
![]() | ![]() | ![]() | ![]() | ![]() |
---|---|---|---|---|
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
PROJECT : The House of Peroni; Infused with Italy
CLIENT: Peroni Nastro Azzuro, M&C Saatchi
Concept, Creative Direction and Set Dressing : Studio Stilton
Production: M&C Saatchi
A 5-part experience set to literally infuse Italy into this Shoreditch-based House of Peroni.
There was vibrant disco from Italian record selectors, a curated menu of Italian meats, a bar based on Milan cafe culture, a tagliatelle window display, blood orange disco balls and a real Fruttivendolo to showcase Italian energy and authenticity.
Plastic fruit crates, hanging fruit bags and the terrazzo pattern tied a line across the whole experience for a fusion of high and low art with classically Mediterranean motifs.
PROJECT : Swoon Play House : A pop-up showroom
CLIENT: Swoon Editions
Creative Direction + Production : Studio Stilton
A pop-up showroom in Birmingham's Grand Central Station, communicating the idea of play and celebrating the homemaker who is the master of eclecticism. Kingfisher-coloured scaffold shapes with wallhangings in varying materials and colours form the skeleton of the space with higher and lower levels to engender a sense of play. Low lighting and a bespoke cedar-wood and green tea scent served to add a touch of romanticism and curated props brought depth and character to the space.
![]() | ![]() | ![]() | ![]() | ![]() |
---|---|---|---|---|
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
PROJECT : Swoon Play House : A pop-up showroom
CLIENT: Swoon Editions
Creative Direction + Production : Studio Stilton
A pop-up showroom in Birmingham's Grand Central Station, communicating the idea of play and celebrating the homemaker who is the master of eclecticism. Kingfisher-coloured scaffold shapes with wallhangings in varying materials and colours form the skeleton of the space with higher and lower levels to engender a sense of play. Low lighting and a bespoke cedar-wood and green tea scent served to add a touch of romanticism and curated props brought depth and character to the space.
![]() | ![]() | ![]() | ![]() | ![]() |
---|---|---|---|---|
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
PROJECT : THE OUTSIDE IN HOUSE
CLIENT: AIRBNB in collaboration with PANTONE
CREATIVE + PRODUCTION : STUDIO STILTON
Total transformation of a Clerkenwell house into a multi-sensory green living space manifesting Pantone's colour of the year : GREENERY
The Pantone House was in the top 10 performing posts ever on Airbnb Instagram and received over 200 pieces of coverage, 13m impressions on social and 1m video views.
A 5-part experience open for two weeks, re-imagining citrus and literally infusing Italy into Shoreditch. Plastic fruit crates, hanging fruit bags and the terrazzo pattern tied a line across the whole experience for a fusion of high and low art with classically Mediterranean motifs.
The experience featured:
- 'The Bitter End', a secret bar where Simone Caporale mixed cocktails to Italian opera in low amber lighting
- A post card rack of Italian pin up photos and real life fruittivendolo run by flirty shopkeeper in a lemon-yellow trouser suit
- Blood orange disco balls in the main mirrored bar, where Naples-based record selectors Nu Guinea were on the turntables
- Pop up deli created in collaboration with Hackney food artists 4Cose featuring 30kg mortadella fresh from Italy
- Food menu created by one of London's greatest Italian chefs, Francesco Mazzei. He delivered a "zesty" menu of Italian street food dishes such as egg fettuccine with Grana Padano, lemon and pink pepper, lemon and rosemary meatballs, as well as light bites including pumpkin and orange croquettes.
- A menu of brand new citrus-infusion beer cocktails such as the Bergamot Tramonto inspired by the streets of Genoa featuring Peroni, bergamot sherbert, lemon and thyme, the Limoni Della Liguria featuring Falernum liqueur, Martini, Grappa Nonino, lemon and rosemary syrup and the sexy Chinotto Montemoro featuring dark rum, Amaro, chinotto jam and garepfruit juice.
![]() | ![]() | ![]() | ![]() |
---|---|---|---|
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() |
Image Credits:
Mel Yates
Iska Lupton