DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
PRESS
Pantone x Airbnb House
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DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
PROJECT : The House of Peroni; Infused with Italy
CLIENT: Peroni Nastro Azzuro, M&C Saatchi
Concept, Creative Direction and Set Dressing : Studio Stilton
Production: M&C Saatchi
A 5-part experience set to literally infuse Italy into this Shoreditch-based House of Peroni.
There was vibrant disco from Italian record selectors, a curated menu of Italian meats, a bar based on Milan cafe culture, a tagliatelle window display, blood orange disco balls and a real Fruttivendolo to showcase Italian energy and authenticity.
Plastic fruit crates, hanging fruit bags and the terrazzo pattern tied a line across the whole experience for a fusion of high and low art with classically Mediterranean motifs.
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
PROJECT : The House of Peroni; Infused with Italy
CLIENT: Peroni Nastro Azzuro, M&C Saatchi
Concept, Creative Direction and Set Dressing : Studio Stilton
Production: M&C Saatchi
A 5-part experience set to literally infuse Italy into this Shoreditch-based House of Peroni.
There was vibrant disco from Italian record selectors, a curated menu of Italian meats, a bar based on Milan cafe culture, a tagliatelle window display, blood orange disco balls and a real Fruttivendolo to showcase Italian energy and authenticity.
Plastic fruit crates, hanging fruit bags and the terrazzo pattern tied a line across the whole experience for a fusion of high and low art with classically Mediterranean motifs.
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
PROJECT : Swoon Play House : A pop-up showroom
CLIENT: Swoon Editions
Creative Direction + Production : Studio Stilton
A pop-up showroom in Birmingham's Grand Central Station, communicating the idea of play and celebrating the homemaker who is the master of eclecticism. Kingfisher-coloured scaffold shapes with wallhangings in varying materials and colours form the skeleton of the space with higher and lower levels to engender a sense of play. Low lighting and a bespoke cedar-wood and green tea scent served to add a touch of romanticism and curated props brought depth and character to the space.
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
PROJECT : Swoon Play House : A pop-up showroom
CLIENT: Swoon Editions
Creative Direction + Production : Studio Stilton
A pop-up showroom in Birmingham's Grand Central Station, communicating the idea of play and celebrating the homemaker who is the master of eclecticism. Kingfisher-coloured scaffold shapes with wallhangings in varying materials and colours form the skeleton of the space with higher and lower levels to engender a sense of play. Low lighting and a bespoke cedar-wood and green tea scent served to add a touch of romanticism and curated props brought depth and character to the space.
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
DESIGNING ATMPOSHERES +
CURATING EXPERIENCES
PROJECT : THE OUTSIDE IN HOUSE
CLIENT: AIRBNB in collaboration with PANTONE
CREATIVE + PRODUCTION : STUDIO STILTON
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Total transformation of a Clerkenwell house into a multi-sensory green living space manifesting Pantone's colour of the year : GREENERY
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The Pantone House was in the top 10 performing posts ever on Airbnb Instagram and received over 200 pieces of coverage, 13m impressions on social and 1m video views.
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